Fuccillo Hyundai was a Hyundai car dealer in Greece, famous for its ubiquitous commercials (including one in which Billy Fuccillo goes to heaven and talks to God) proclaiming that Fuccillo Hyundai is "huge Rochester, eeyooooooh-jah!".
Billy Fucillo had a fairly substantial collection of car dealerships, which are scattered across Upstate New York.
Fuccillo Hyundai was voted as having the "Best Commercial for a Local Business" in City Newspaper's Best Of Awards for 2007.1
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2007-08-29 15:05:50 This guy drives me nuts....he looks so unhealthy in those commercials. He's going to stroke out one of these days —PeteB
2007-08-30 10:31:16 I hate Fuc-cillo commercials and those total garbage cars he sells. —MrRochester
2007-09-26 13:40:19 Our 2 year old now runs around the house saying "HYOOOGE-A" all day long. —DarrenKemp
2008-01-09 23:54:22 If I was remotely interested in buying that type of car I wouldn't specifically because of how obnoxious his commercials are. Could really do without seeing another one his commercials. "huge" is not catchy, it is simply irritating. —HeidiAnn
2008-01-10 12:38:10 I agree with all the above commenters and yet he probably makes more than all 6 of us combined. —BadFish
2008-01-10 20:58:35 We will soon be annoyed twice as much since Fuccillo is opening up a Kia dealership next to the Hyundai dealership. When I lived in Utica I was bombarded with his commercials from his dealership in Adams NY, at least I had 5 years of peace after I moved to Rochester. —ScottHendler
2008-01-11 00:05:50 I don't care how much money this guy makes. It doesn't give him the right to be a nuisance to the rest of us. Besides that, have of what he says in his commercials is impossible to understand. Is he speaking English or does he just have marble in his mouth? —HeidiAnn
2008-01-12 15:52:05 That we even comment on his commercials is a testament to his marketing savvy. —MrPhil
2008-01-13 17:49:47 MrPhil, I agree he is very good at marketing but he is still annoying. He does make you remember him and his dealership. He must be doing something right. I don't think most of us using the wiki fly around on our own private jet. —ScottHendler
2008-01-13 19:31:04 You must be joking? Perhaps some are missing the point. I don't know this guys name, I don't know where he is located. I only recognize that he is annoying, obnoxious and that his weak advertising had deterred myself and others from pursuing any type of business transaction with him. I don't know how you could call that "good marketing" or "marketing savvy".Even if I have remembered the name of the dealership that still had not accomplished anything. I am not concerned if he owns a small country or a JUMBO JET.That does not earn my respect or interest in his business. If you told me that he was a philanthropist and had somehow contributed to his community, that might grab my attention. Besides, he must have caught wind of the recent objections, because I have not seen him in any of the recent commercials. Hallelujah! —HeidiAnn
2008-01-13 20:16:12 HeidiAnn although you, I and perhaps many others will not buy a car from him because he is annoying, many people must since he continues to open car dealerships throughout NYS. Maybe it is his prices but I would think his commercials make people think about his dealerships. Not sure if he does things for the community, only time will tell. —ScottHendler
2008-01-13 20:17:40 well good for him... —HeidiAnn
2008-01-14 17:49:41 Fucillo is extremely well known throughout Central NY-he has many dealerships in the Syracuse area. Heidi-whether it's annoying or not (and I agree it is) it does stick in our mind-that is called Marketing Savvy. Getting into people's minds...
He does do some community service and believe he has given money to some children-service related charities. —PeteB
2008-01-15 20:12:29 Okay, Peter.I relent.His commercials do stick in peoples minds.Personally I change the channel every time I see his commercial.Also, I would like to comment on a recent commercial in which he pretends to advocate to a financier for a potential customer who obviously had questionably credit(You're right though,this commercial stuck in my mind)and vouches for her because she is a "beautiful woman".So,the message I read was if I'm good looking he'll find financing for me?You're right!That's great marketing savvy. —HeidiAnn
2009-01-09 18:49:07 Greetings fellow Rocwikians! I am a Fuccillo employee and I'd like to make a couple points about our organization.
ABOUT BILLY - I will go to the ends of the earth to retort all of the personal attacks made on Mr. Fuccillo's character. He is hands down one of the most caring, hard working, and involved owners you'll ever meet (and I've met a lot over the years). Even with 20+ dealerships across the state he knows us all by name. Oh, and by the way he does make SIGNIFICANT contributions to the communities that support our dealerships, particularly children's charities.
ABOUT THE ADS - I'm sorry to hear that some of you are annoyed by his advertising, but the data has shown us over the years that the majority of the population has a sense of humor and can laugh at a guy whose secure enough in the QUALITY of his stores to poke a little fun on the television.
ABOUT WHAT REALLY GOES ON THERE - If anyone here has actually BEEN to one of our dealerships and had a bad experience, please let us know about it because we would sincerely like to make an effort to improve our service. Also, anyone who has had a GOOD experience let us know about that too, better yet let all your friends know how honest, upfront, and courteous the staff was so that they too can have their transportation needs satisfied by the dealership group who consistently receives top marks in the JD Power customer satisfaction index. —D-Man
2009-08-19 09:46:34 Sorry, but I there isn't a page for Fuccillo Kia, and I wanted to add in something after reading what a lot of you put in here. Hopefully, the same thing applies at his Hyundai dealership as well.
For the most part, I don't understand a lot of you. Yes, of course I find his commercials at least as(if not more) annoying as the rest of you, but solely because of that, I'm going to totally ignore his dealerships when making what is probably going to be my biggest purchase ever other than my house? Am I that nuts? His commercials do what they're supposed to do - the name sticks; I work 3/10ths of a mile from the other Hyundai dealer in Henrietta, drive by it 6-8 times a week, and I can't think of their name offhand.
As a matter of fact, last Saturday I DID by a new Kia Spectra from them, and I was totally pleased with everything that had to do with the "deal". My salesman (Stephen Mackin) treated me with courtesy and respect, as did all the other people I had anything to do with there. I had looked hard at all other makes and dealers all over the city, and it was not only the first place that did that for me, it was the ONLY place that did that for me.
So, for a good part of you, blow off this places simply because of his commercials, but keep in mind, you're the one losing out, not him - his dealership was PACKED with people with a lot more common sense and saavy than you.
2009-08-19 10:41:42 I installed a "Blabber Stopper" (a small switch with resistor connected to the speaker) on my Dad's TV in 1956 so he could avoid annoying commercials - for him that was ALL commercials. Many might now recognize this feature as the Mute control on their remote. I am afraid TV has a lot more annoying (and damaging) material to get excited about than this commercial. I am just glad when it does not come on immediately before or after one of the ED prescription ads. What a HHHUUUGGGEEE reaction (:>} —BradMandell
2010-04-12 09:58:12 GO SOMEWHERE ELSE! 1) They don't pay off your trade until your bank gets involved because your behind in payments
2) They don't followup with insurance on your new vehicle until you get a suspension order from the DMV
3) They don't estimate your registration properly and send you a nice bill
4) Send your registration money and they don't send your registration
So it's time to make your first payment and you still need insurance and registration. Wow great follow thru, they won't last because people like me will never return. HUGE mistake! —Noneyabitness
2010-09-13 19:38:09 You really need to Stay Away from this dealership and the way they handle Customers after the Sale ! This Dealer should be Banned from Rochester . —mr918
2011-05-13 15:20:40 I bought a Hyundai from this dealership during the Hugeathon sale in 2007. Yes, they got the paperwork wrong, but the mistake turned out to be in my favor! Buying a car is never really fun but Fuccillo got me a good loan and also gave me the most delicious pie I've ever had in my life. I also got to meet Billy and I agree he's a nice guy, actually very quiet in person, never said the h-word even one time! :-) And I have to add the Hyundai has so far been an excellent car with no problems and very little maintenance needed. —VolneySimmons